Building a YouTube community is a key strategy for growing your channel. YouTube’s community tab is a Facebook-like forum that lets creators post updates and engage with their subscribers and visitors. Posts can include GIFs, images, polls, text and videos. YouTube also allows you to mention other users by using the @ symbol followed by a channel name. Your community posts appear in your channel’s feed and in the Community tab on YouTube’s homepage (if you have one).
Use the community tab to share casual updates, sneak peeks, personal news or anything that might not fit well into the context of a video. The behind-the-scenes approach forges a more genuine connection with your audience and can help them feel like they’re a part of your journey, not just watching a commercial.
YouTube is an incredible platform for creating community engagement, but it’s important to be consistent in order to build a true community. Your channel content and posting frequency need to be aligned with your story, audience, and posting strategy. Consistency builds trust, which in turn leads to a community of loyal viewers.
Make a habit of replying to comments on your uploaded videos. Even simple responses such as “thanks for watching” are a great way to show your audience that you care about them and want to interact with them. Many creators also find ways to integrate their community in the actual video content itself, such as shouting out their followers or allowing them to vote on the direction of a special feature. Building a YouTube community